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Signal is an Interactive Podcasting App by Dustin Steeve, Opening a New Paradigm for Talk Audio

Today, right here on Blurred, we are launching into a whole new paradigm of interactive radio. We’re speaking to Dustin Steeve, founder of a new platform called Signal Podcasting which allows you, the listener, to directly interact with the content of this show.

Dustin discusses the current state of radio and podcasting, what’s broken, and how Signal is fixing it, as well as their plans for eventual world domination – all by letting listeners and content creators interact in new and groundbreaking ways. To find out how – go download the Signal App on the iOS App Store, and enjoy the show! (Don’t worry, we’ll still be here on your trusty old podcast app… for all you techno-laggards out there.)

In This Episode:

  • 1:15 – Listener Participation re: Swag
  • 1:40 – Dustin Steeve, Founder of Signal Podcasting
  • 3:45 – What is Signal, Why should we Care?
  • 6:25 – The ‘Old Power’ Model of Radio Based on Scarcity and Control
  • 8:10 – Signal Incorporates Take-Action Cues, Interactivity
  • 13:50 – Market Competition and the New Revenue Model
  • 23:25 – Will Interactivity Change the Way Audio Content is Made?
  • 24:50 – How the Listener Benefits from Interactivity, Other Features
  • 29:50 – Curating Long-Form Public Discourse
  • 41:50 – Sponsorship, Ad Networks, Potential Value Added for Podcasters
  • 44:45 – Investing, Startups, The Future of Signal

Links:

We’ve said it before, but it can’t be said enough: We owe our deepest gratitude to all of you who have subscribed, continue to listen, offer feedback and iTunes reviews, encourage us, and promote the growth of Blurred Radio. You’re our inspiration!
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The Void is a Fully Immersive Interactive VR Experience That Takes Place in Real Space and Time

The Void is a full virtual reality experience that takes place in real space and real-time. Think full immersive VR meets interactive narrative multiplayer storytelling meets…the entertainment experience of the future. Basically it’s the Holodeck. Read more →

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Beachbody Digital Chief Bill Bradford on Streaming Fitness and work at Hulu, Fox Digital, AOL, Yahoo

Chief Digital Officer Bill Bradford’s career started at West Point and has spanned the tech/media revolution, through Oracle, AOL, Yahoo, Hulu, Fox Broadcasting and now Beachbody LLC – that’s right, the health and fitness company that has brought you such programs as P90X and Insanity. Bill talks to us about the new BeachBody On Demand subscription service that he helped to launch, as well as his time on the development team for Hulu and spearheading digital media at Fox.

This episode is for workout junkies, fitness geeks, the swole and those who wish to be – as well as anyone interested in how personal fitness is moving into the future.

We’ve said it before, but it can’t be said enough: We owe our deepest gratitude to all of you who have subscribed, continue to listen, offer feedback and iTunes reviews, encourage us, and promote the growth of Blurred Radio. You’re our inspiration!

In This Episode:

  • 0:55 – From West Point to Beachbody
  • 9:30 – Getting Hulu off the Ground
  • 13:30 – Taking Beachbody Onto the Internet
  • 17:45 – DVD Model vs. Digital Streaming Fitness
  • 19:00 – Career Lessons from the Tech/Media Revolution
  • 23:03 – The Mission and Culture of Beachbody
  • 25:55 – Beachbody Brand is about More than Fitness.
  • 28:45 – Competition and Marketing for Beachbody On Demand
  • 30:30 – Coaching and Support Networks
  • 32:45 – Digital Coaches and Artificial Intelligence
  • 36:45 – Beachbody On Demand Platforms – Digital, Mobile, Browser, Chromecast
  • 38:20 – Emerging Technology, Virtual Reality and Fitness Content in the Future
  • 35:00 – 39:15 – How Bill Bradford Develops his Whole Self

Links:

We’ve said it before, but it can’t be said enough: We owe our deepest gratitude to all of you who have subscribed, continue to listen, offer feedback and iTunes reviews, encourage us, and promote the growth of Blurred Radio. You’re our inspiration!
Connect With Blurred:

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RUHM Luxury Marketing Creates Full-Service Campaigns for Ultra-High End Homes and Properties; Without a Heart, It’s Just a House

Today on Blurred, we have Mark Fitzpatrick the CEO and Opie Opfer the Creative Director for RUHM Luxury Marketing, a full-service creative agency for ultra-high-end homes and developments. Mark and Opie talk about drawing the personality out of a truly beautiful, custom home and inspiring potential buyers to create their own memories there.

We also get into the nuts and bolts of real estate marketing, why the status quo is NOT quo, and how to know whether a potential buyer might be bluffing.

In This Episode:

  • 3:00 – What is Ruhm?
  • 05:50 – The Status is Not Quo
  • 08:35 – The Media and PR Strategy for Luxury Marketing
  • 13:30 – How does Ruhm make money?
  • 16:10 – Using Data to Create Successful Campaigns
  • 20:30 – What Parts of a Website Drive the Most Traffic
  • 22:15 – Where Lines are Blurring in Luxury Marketing
  • 26:15 – Pushback from the Real Estate Industry
  • 28:30 – Crafting the Right Message – Cavu Vegas and Hurlingham Drive
  • 35:15 – Who Retains Rights to the Creative?
  • 38:55 – A Sketch of a Successful Creative Partnership
  • 41:45 – Ruhm’s Philosophy on Tech and Gear – Rent vs Buy
  • 44:30 – Next Steps for Ruhm and Contact Info

Links:

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